What is BROKA

Commerce intelligence, not just a marketplace.

BROKA is an intelligent commerce platform designed to connect buyers and sellers more directly — with AI-assisted discovery, negotiation and trust built into the experience from the ground up.

The problem

Information rarely flows where it needs to go.

In many informal markets, buyers and sellers rarely interact directly. Intermediaries help bridge the gap — but they can also introduce significant cost, opacity and friction. A buyer paying KES 250,000 for something listed at KES 200,000 may not know where the extra KES 50,000 went.

Both sides often lack the context they need to make good decisions. The seller doesn't know what the buyer really values. The buyer doesn't know what the seller will actually accept. And trust has to be built from scratch every time.

BROKA is exploring a different model — one where technology provides the context, reduces the asymmetry and helps both sides reach better outcomes without requiring another layer of intermediaries.

Traditional model

Multiple intermediaries
Information asymmetry
Opaque pricing
Trust built on nothing
Friction at every step
Limited recourse

BROKA model

+ Direct buyer–seller connection
+ AI provides shared context
+ Transparent pricing assistance
+ Trust built into the platform
+ Reduced friction by design
+ Dispute resolution layer
What BROKA provides

One platform. Four capabilities.

Together, these form an intelligent commerce experience — not four separate tools.

01

Discover

Find products, sellers and opportunities that match what you actually need — not just what happens to be listed. Context-aware search, seller profiles and relevant market information.

Live
02

Understand

Get useful context about products, sellers and deals before committing. Better information on both sides leads to better decisions for everyone.

Live
03

Negotiate

Zeno can assist the negotiation process — helping buyers frame requests, providing sellers with context, and helping both sides move toward a fair agreement.

Building
04

Complete

Move toward payment, delivery, trust and dispute resolution — all within one platform. Commerce that doesn't end at the handshake.

Building
Two perspectives, one platform

BROKA works for both sides.

For buyers

Find it. Understand it. Negotiate it.

  • Describe what you need in plain language
  • See relevant sellers and their history
  • Get pricing context before making an offer
  • Negotiate with Zeno's assistance
  • Complete the transaction with a trust layer

For sellers

List. Be discovered. Close deals.

  • List products or services with minimal friction
  • Be surfaced to buyers with genuine intent
  • Receive and respond to negotiation requests
  • Build verifiable seller reputation over time
  • Complete transactions with platform-backed trust

Ready to see it in action?

Walk through a full transaction journey or explore Zeno in depth.